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The marketing team at Genomenon, a start-up company who makes genomic evidence actionable using AI technology, moved their website from Wordpress to Webflow. This opportunity allowed for a more modern and user-friendly redesign.
March 2024 - Present
I work as a UX consultant by managing the transfer and continuity of hundreds of CMS items, designing web pages, and Webflow upkeep.
I added 70 news items to the CMS and needed a design that supported this content.
The Genomenon marketing team agreed that the most recent news items are the highest priority, and past items should be hidden until requested through a "See More" button.
After acquiring CKB, the leading curated variant database used for interpreting complex cancer genomic profiles, Genomenon needed a landing page for marketing initiatives.
This page is designed to drive users towards new pages on the website and the company’s external platforms for sign-ups.
Below are proposed design components. These elements are meant to represent the company’s story and impact.
